How to Build a Personal Brand That Sets You Apart By A.D. Thompson “I think, as just personality, I am like Tomahawk,” said Yulia Houghtaling, in an accent best described as tellme-you’re-from-Russia-without-telling-me-you’re-from-Russia. Whether she was referencing the Indigenous axe, or the missile that references the Indigenous axe, either way, it … [Read more...] about Standing Out
Marketing
Silos Out, Synergy In
How Collaborative Sales and Marketing Strategies Are Shaping Hotel Profitability By Christine Preusler While working as a revenue manager early in his career, Calvin Tilokee encountered a property with a storied past – a converted hat factory once home to pioneering women in the 1920s. Yet the hotel’s marketing was disappointingly generic, relying on bland visuals that … [Read more...] about Silos Out, Synergy In