Choosing a technology partner with heart yields happy returns By Scott Schaedle As the 2026 trade show season begins, hotel leaders are evaluating technology in an environment shaped by ongoing labor constraints, rising guest expectations, and an intensified focus on operational efficiency. While innovation continues to accelerate across the hospitality technology … [Read more...] about Humanizing Hospitality
The American Dream Come True
AAHOA Lifetime Member Viral (Victor) Patel’s journey to the BWH Hotels Board Chair By Jodi Scott AAHOA Lifetime Member Viral (Victor) Patel began his hospitality journey at age 13, when he left India for the United States. After first arriving in New Mexico, he later moved to Pennsylvania to live with his sister’s family. Decades later, that journey has led him to serve … [Read more...] about The American Dream Come True
Planning for Uncertainty
How hotel owners are navigating demand volatility in 2026 By Sulagna Goswami Not all changes in hotel demand start within the industry. Lately, more of them are coming from outside it. Economic pressure, global tensions, and shifting travel policies are not new. What has changed is how often they are showing up and how quickly they influence travel decisions. A route … [Read more...] about Planning for Uncertainty
hihotels Achieves a Consistently High 97% Retention Rate; Debuts “The Legacy Circle” to Honor Long-Term Franchisee Loyalty
Atlanta, GA – March 31, 2026 – At a time when hotel owners are increasingly seeking flexibility and relief from rising brand overhead, hihotels by Hospitality International is proving that an owner-first philosophy drives unmatched loyalty. Today, the company announced a 97% overall franchisee retention rate and the launch of “The Legacy Circle” (TLC), a prestige program … [Read more...] about hihotels Achieves a Consistently High 97% Retention Rate; Debuts “The Legacy Circle” to Honor Long-Term Franchisee Loyalty
Revenue Is a Result of Ownership, And Your Benefits Are the Blueprint
By Kamalesh (KP) Patel, AAHOA Chairman (2025-2026) Revenue doesn’t respond to hope. It responds to action. As owners, we often find ourselves waiting for market conditions to “normalize,” but the highest performers in our industry don’t wait – they stay engaged, informed, and relentlessly accountable. In today’s environment, strong revenue performance is not a passive … [Read more...] about Revenue Is a Result of Ownership, And Your Benefits Are the Blueprint