Hospitality industry faces intensifying risk this year By Kim Gore Headwinds have been buffeting the hospitality industry from every direction during this decade. They’re not about to die down in 2026. Consumer confidence is declining amidst economic uncertainty and rising costs of goods and services. Continuing labor shortages are aggravated by … [Read more...] about Hospitality’s 2026 Headwinds
Leadership
What Does the Future Hold?
AAHOA's Board of Directors looks ahead to 2026 and beyond By AAHOA Staff Few groups have their fingers more firmly on the pulse of hospitality than the AAHOA Board of Directors. Together, they represent thousands of hoteliers whose properties form the backbone of the industry. We asked members of the Board to share their perspectives on the state of hospitality today – … [Read more...] about What Does the Future Hold?
Your Business Vision vs. Your Mental Barriers
Why it's a good practice to revisit your absolutes By Anne Lackey Most businesses carry invisible scars from past wounds, which are evident in phrases like: “That’s just how we do things.” “We tried that once.” “I learned my lesson about that.” Those words are uttered as absolutes – things that aren’t to be questioned. But you need to question them. Each “we … [Read more...] about Your Business Vision vs. Your Mental Barriers
The Fabric of Hospitality
Shining a Light on AAHOA’s Ambassadors By Olivia Story AAHOA Ambassadors are the vital thread between members and the association. They serve as the voice of hoteliers in their regions, supporting the goals of their Regional Directors while advocating, mentoring, and building stronger communities. In this spotlight, we hear directly from six Ambassadors about their … [Read more...] about The Fabric of Hospitality
Guiding Light
Women Hoteliers Step Into Their Power at HerOwnership 2025 By Jodi Scott and Olivia Story At the Sonesta Resort Hilton Head Island, women hoteliers and entrepreneurs from across the country came together for AAHOA’s 4th Annual HerOwnership Conference on September 11–12. The two-day event, which carried the theme Guiding Light: Leading with Strength, Shining with Purpose, … [Read more...] about Guiding Light